9+ Avg. Wedding Videographer Costs & Packages 2024


9+ Avg. Wedding Videographer Costs & Packages 2024

Figuring out the price of skilled wedding ceremony videography entails contemplating numerous elements, together with expertise, package deal choices, capturing time, enhancing type, and tools used. A pair looking for to doc their special occasion by way of a cinematic narrative will discover that pricing displays the extent of talent, creativity, and technical experience concerned in producing a high-quality wedding ceremony movie.

Capturing the fleeting moments of a marriage day on video gives {couples} with a tangible souvenir to relive these valuable reminiscences for years to return. A professionally crafted wedding ceremony video can artfully weave collectively the feelings, particulars, and vital occasions of the celebration, providing a singular and personalised perspective that pictures alone might not absolutely seize. This funding permits {couples} to share their pleasure with family members who might have been unable to attend and to protect a vibrant report of their dedication for future generations. The growing demand for wedding ceremony videography displays a rising appreciation for the ability of transferring photos in storytelling and emotional preservation.

This exploration delves into the elements influencing skilled videography pricing, enabling {couples} to make knowledgeable choices aligned with their funds and desired outcomes. Subjects lined embody understanding numerous pricing buildings, evaluating service packages, negotiating contracts, and recognizing the worth of a talented videographer in crafting a cherished memento of this momentous event.

1. Expertise Stage

A videographer’s expertise stage considerably influences pricing. Years of expertise typically correlate with talent refinement, technical proficiency, and inventive imaginative and prescient. This connection between expertise and pricing warrants cautious consideration when choosing a videographer.

  • Years within the Business

    A seasoned videographer with in depth business expertise sometimes instructions greater charges. Their portfolio probably showcases a various vary of wedding ceremony types and difficult capturing situations, demonstrating mastery of technical elements and storytelling methods. This gathered experience interprets to a better worth proposition for purchasers looking for a sophisticated {and professional} last product.

  • Portfolio Depth and Breadth

    The videographer’s portfolio gives worthwhile insights into their type, capabilities, and consistency. A sturdy portfolio that includes a wide range of wedding ceremony sorts, places, and cinematic approaches signifies versatility and flexibility. Analyzing the portfolio permits potential purchasers to evaluate the videographer’s inventive imaginative and prescient and technical execution, informing their decision-making course of.

  • Consumer Testimonials and Critiques

    Consumer testimonials and on-line critiques provide worthwhile views on the videographer’s professionalism, communication abilities, and general shopper expertise. Optimistic critiques and suggestions construct belief and credibility, reflecting not solely the standard of their work but additionally their means to handle shopper expectations and ship a satisfying expertise.

  • Skilled Recognition and Awards

    Business awards and recognition additional validate a videographer’s experience and standing throughout the skilled neighborhood. These accolades signify a dedication to excellence and innovation, typically mirrored of their pricing construction. Whereas not the only determinant of high quality, awards can present an extra layer of assurance for discerning purchasers.

Understanding the correlation between expertise stage and pricing empowers {couples} to make knowledgeable decisions. Balancing funds concerns with the specified stage of experience ensures a last product that aligns with their imaginative and prescient and expectations. An intensive evaluation of expertise, as mirrored in portfolio, shopper suggestions, {and professional} recognition, contributes to a profitable and satisfying videography expertise.

2. Bundle Inclusions

Wedding ceremony videography packages differ considerably of their choices, straight impacting the general value. A complete understanding of typical package deal inclusions permits {couples} to judge the worth proposition and choose a package deal aligned with their wants and funds. Cautious consideration of those parts ensures an appropriate match between providers rendered and value.

  • Protection Period

    The size of protection included in a package deal considerably influences the value. Packages sometimes vary from a couple of hours to full-day protection, documenting your entire occasion from preparations to reception. Shorter protection intervals naturally end in decrease prices, whereas complete full-day protection instructions a premium. Figuring out the important moments to seize helps outline the required protection length and funds allocation.

  • Variety of Videographers

    Some packages embody a number of videographers, providing totally different views and capturing extra complete footage. Whereas a single videographer can successfully doc the occasion, two or extra videographers enable for simultaneous protection of various elements, such because the bride’s and groom’s preparations, or a number of angles throughout the ceremony. This enhanced protection, nevertheless, comes at an elevated value. The choice hinges on the specified comprehensiveness of the ultimate movie and the allotted funds.

  • Delivered Output

    Packages differ within the last deliverables offered. These might embody a spotlight reel, a full-length edited video, uncooked footage, or a mix thereof. The format of deliverydigital obtain, USB drive, or bodily mediaalso varies. Extra elaborate packages with a number of deliverables and presentation choices sometimes include a better price ticket. {Couples} ought to contemplate their most well-liked viewing codecs and desired stage of element when evaluating package deal choices.

  • Extra Providers

    Sure packages incorporate further providers, reminiscent of drone footage, pre-wedding interviews, or “save-the-date” movies. These supplementary providers improve the narrative and manufacturing worth however contribute to elevated value. Fastidiously evaluating the worth and relevance of those add-ons in relation to the general wedding ceremony narrative and funds is essential.

Aligning package deal inclusions with desired outcomes and funds constraints ensures a satisfying expertise. Cautious consideration of protection length, the variety of videographers, deliverables, and extra providers facilitates knowledgeable decision-making and optimizes the worth derived from the funding in wedding ceremony videography.

3. Capturing Period

Capturing length considerably influences wedding ceremony videography prices. The size of time a videographer spends filming straight impacts labor, tools utilization, and post-production efforts. Understanding this correlation permits {couples} to successfully handle their funds whereas securing desired protection.

  • Hourly Charges vs. Bundle Offers

    Videographers typically construction pricing based mostly on hourly charges or pre-designed packages. Hourly charges present flexibility for shorter occasions or particular protection wants, whereas package deal offers sometimes provide a set variety of hours for a hard and fast value, generally encompassing further providers. Evaluating each choices in relation to the anticipated occasion timeline facilitates knowledgeable decision-making.

  • Preparation to Reception Protection

    Full-day protection, encompassing pre-ceremony preparations to the reception’s conclusion, captures a complete narrative of the marriage day. This selection instructions a better value as a result of prolonged capturing hours and elevated post-production work. Partial protection, specializing in particular segments just like the ceremony and key reception moments, gives an economical various for {couples} prioritizing important occasions.

  • Prolonged Hours and Additional time Expenses

    Exceeding the initially agreed-upon capturing length might incur additional time prices. Clearly outlining the anticipated timeline and discussing potential extensions beforehand ensures transparency and avoids sudden prices. Flexibility within the schedule and open communication with the videographer contribute to a clean and predictable billing course of.

  • Influence on Publish-Manufacturing

    Longer capturing durations translate to extra footage requiring enhancing and post-production processing. This elevated workload contributes to the general value. Discussing enhancing preferences, desired video size, and inclusion of particular results permits {couples} to handle expectations and funds accordingly. A transparent understanding of post-production necessities facilitates knowledgeable decision-making and value administration.

Cautious consideration of capturing length empowers {couples} to steadiness desired protection with budgetary constraints. Evaluating hourly charges, package deal offers, and potential additional time prices alongside post-production implications facilitates knowledgeable decision-making, making certain a last product that captures the essence of the marriage day throughout the allotted funds.

4. Enhancing Model

Enhancing type considerably influences the general value of wedding ceremony videography. Completely different enhancing approaches require various ranges of talent, time, and software program proficiency, straight impacting pricing. Understanding the nuances of assorted enhancing types empowers {couples} to align their aesthetic preferences with their funds.

  • Cinematic Enhancing

    Cinematic enhancing emphasizes visible storytelling by way of dramatic pacing, coloration grading, and sound design. This type typically incorporates superior methods like slow-motion photographs, aerial footage, and stylized transitions, requiring specialised software program and experience. Consequently, cinematic enhancing sometimes instructions a better value because of the elevated post-production effort and technical talent concerned. Examples embody incorporating letterboxing, utilizing a particular coloration palette all through the movie, and using superior sound mixing methods.

  • Documentary Enhancing

    Documentary enhancing focuses on capturing the occasions of the day in a pure and chronological order. This type emphasizes authenticity and emotional resonance, prioritizing real moments and interactions. Whereas much less stylized than cinematic enhancing, documentary enhancing nonetheless requires expert storytelling and cautious number of footage. The pricing for documentary enhancing typically falls in a mid-range class, reflecting a steadiness between technical talent and enhancing complexity. Examples embody capturing unscripted moments, incorporating pure sound, and sustaining a chronological stream of occasions.

  • Spotlight Reels

    Spotlight reels condense the important thing moments of the marriage day right into a shorter, extra shareable format. These movies sometimes characteristic music-driven montages, showcasing the highlights of the ceremony, reception, and different vital occasions. The enhancing course of for spotlight reels requires environment friendly choice and sequencing of footage, typically accompanied by stylized transitions and textual content overlays. The pricing for spotlight reels tends to be decrease in comparison with full-length movies, reflecting the lowered enhancing time and complexity. Examples embody fast-paced cuts set to music, showcasing key emotional moments, and incorporating visible results.

  • Uncooked Footage Supply

    Some videographers provide packages that embody uncooked, unedited footage. This selection gives {couples} with all captured materials, permitting them to edit the video themselves or interact a separate editor. Whereas the preliminary value of uncooked footage supply might sound decrease, the next enhancing course of requires devoted time, software program, and experience. {Couples} choosing this method ought to consider potential enhancing prices and the technical abilities required for post-production.

Aligning enhancing type preferences with funds concerns ensures a last product that displays the specified aesthetic and narrative. Understanding the complexities and related prices of various enhancing types empowers {couples} to make knowledgeable choices, leading to a marriage video that encapsulates their distinctive celebration inside their monetary parameters.

5. Gear High quality

Gear high quality performs a pivotal function in figuring out the price of wedding ceremony videography providers. Funding in high-quality cameras, lenses, audio tools, and stabilization methods straight impacts a videographer’s pricing construction. Superior tools permits capturing higher-resolution footage, improved low-light efficiency, and enhanced audio readability, contributing considerably to the general manufacturing worth. Videographers using professional-grade tools typically cost greater charges to offset their funding and supply purchasers with a premium product. As an example, a videographer utilizing a cinema-grade digicam and prime lenses will probably cost a couple of utilizing a prosumer-level digicam and package lens. This distinction displays not solely the tools’s value but additionally the improved picture high quality, depth of discipline management, and inventive prospects afforded by superior know-how.

The affect of apparatus high quality extends past picture and sound seize. Dependable and strong tools minimizes technical points throughout filming, making certain clean operation and lowering the chance of misplaced footage. Skilled-grade tools typically consists of options like twin card slots for backup recording and climate sealing for capturing in difficult situations. These options contribute to a extra dependable {and professional} workflow, permitting videographers to concentrate on capturing the occasion seamlessly. Moreover, funding in environment friendly post-production {hardware} and software program permits quicker processing and higher-quality enhancing, additional influencing pricing. A robust enhancing pc outfitted with skilled software program permits for smoother workflow and extra superior enhancing methods, contributing to a better general value.

Understanding the connection between tools high quality and pricing empowers purchasers to make knowledgeable choices. Evaluating a videographer’s tools checklist and assessing the standard of their portfolio gives insights into their technical capabilities and dedication to delivering a high-quality product. Whereas high-end tools would not assure distinctive storytelling, it gives the instruments essential to seize the nuances of a marriage day with precision and artistry. Finally, the funding in skilled tools displays a dedication to offering purchasers with a superior visible and auditory expertise, justifying the related value and contributing to a cherished memento of a big life occasion.

6. Journey Bills

Journey bills represent a major factor when figuring out the general value of wedding ceremony videography. The gap between the videographer’s base of operations and the marriage venue, together with the complexity of the journey preparations, straight influences the ultimate value. Understanding these elements permits {couples} to anticipate potential travel-related prices and funds accordingly.

  • Native vs. Vacation spot Weddings

    Native weddings, happening inside an inexpensive radius of the videographer’s location, sometimes incur minimal journey charges, typically included in the usual package deal. Vacation spot weddings, nevertheless, necessitate extra in depth journey preparations, together with flights, lodging, and floor transportation. These prices are sometimes handed on to the shopper, considerably growing the general expense. For instance, a marriage happening a number of states away or in a unique nation will probably contain substantial journey prices for the videographer and their group.

  • Transportation Prices

    Transportation prices embody numerous modes of journey, together with airfare, practice tickets, automotive leases, and gas bills. The chosen mode of transportation is determined by the space, accessibility of the venue, and the videographer’s tools wants. As an example, air journey for vacation spot weddings typically necessitates checking specialised tools, including to the general expense. Equally, long-distance automotive journey might require a number of automobiles or specialised transport for delicate tools, impacting the ultimate value.

  • Lodging Bills

    Vacation spot weddings or occasions requiring journey past a single day necessitate lodging for the videographer and their group. These bills, protecting resort stays or different lodging preparations, are sometimes factored into the overall value offered to the shopper. The length of the keep, the placement of the venue, and the kind of lodging required all contribute to the ultimate value.

  • Per Diem and Incidentals

    Along with transportation and lodging, videographers might embody a per diem to cowl meals, parking, and different incidental bills incurred throughout journey. This allowance compensates for the extra prices related to being away from their base of operations. The per diem quantity varies relying on the placement and length of the task.

Transparency relating to journey bills is essential. {Couples} ought to talk about these particulars upfront with potential videographers to make sure clear expectations and keep away from sudden prices. An in depth breakdown of travel-related bills throughout the contract permits for knowledgeable decision-making and facilitates a clean and predictable fee course of. Contemplating these elements alongside different videography service parts ensures a complete understanding of the general funding and facilitates efficient funds administration.

7. Extra Providers

Extra providers supplied by wedding ceremony videographers considerably affect general value. These supplementary choices, extending past commonplace packages, cater to particular shopper preferences and improve the ultimate product. Understanding the vary of accessible further providers and their related prices permits knowledgeable decision-making, aligning budgetary constraints with desired outcomes. The inclusion of such providers presents a direct correlation: the extra complete the service providing, the upper the general value.

Examples of widespread further providers embody: drone footage, capturing aerial views of the venue and environment; same-day edits, offering a sneak peek of the marriage highlights throughout the reception; uncooked footage supply, granting purchasers entry to all recorded materials; pre-wedding interviews, including a personalized effect to the ultimate narrative; and the creation of “save-the-date” movies. Every of those providers necessitates further tools, time, and experience, impacting the general value. As an example, drone footage requires specialised tools, licensing, and expert operation, contributing to a better value in comparison with commonplace ground-level filming. Equally, same-day edits demand devoted enhancing time and on-site tools, leading to elevated bills.

The choice to incorporate further providers requires cautious consideration of their worth proposition and budgetary implications. Whereas these enhancements can enrich the ultimate product, additionally they contribute to elevated expenditure. An intensive evaluation of particular person wants and priorities, coupled with a transparent understanding of related prices, ensures knowledgeable choice and avoids pointless bills. Balancing inventive aspirations with budgetary realities permits purchasers to pick the optimum mixture of providers, maximizing worth and attaining desired outcomes inside allotted sources.

8. Market Competitors

Market competitors considerably influences wedding ceremony videography pricing. The interaction of provide and demand inside a particular geographic space straight impacts the charges videographers cost. Areas with a excessive focus of videographers typically expertise higher value competitiveness, providing purchasers a wider vary of choices throughout numerous value factors. Conversely, areas with restricted videography providers might even see greater costs as a result of lowered competitors. This dynamic underscores the significance of researching the native market to grasp prevailing charges and repair choices. For instance, a significant metropolitan space with quite a few established and rising videographers will probably provide extra aggressive pricing in comparison with a smaller city with fewer suppliers.

Market saturation additionally influences pricing methods. In extremely aggressive markets, videographers might undertake totally different pricing fashions to draw purchasers. Some might provide tiered packages catering to numerous budgets, whereas others would possibly concentrate on area of interest providers or specialised enhancing types to distinguish themselves. Understanding the aggressive panorama permits knowledgeable decision-making, permitting purchasers to judge pricing buildings in relation to service choices and market positioning. New entrants to the market might provide decrease charges to construct their portfolio and shopper base, influencing established suppliers to regulate their pricing methods to stay aggressive. Established videographers with robust reputations and in depth portfolios might command premium costs, reflecting their expertise and demand throughout the market. Seasonal fluctuations in demand, reminiscent of peak wedding ceremony seasons, may also affect pricing, with greater charges typically charged during times of elevated demand.

Analyzing market competitors gives worthwhile insights for each purchasers and videographers. Purchasers achieve a practical understanding of prevailing charges and repair choices, empowering them to make knowledgeable choices aligned with their funds and expectations. Videographers profit from understanding their aggressive panorama, enabling them to develop efficient pricing methods and market positioning. This understanding permits videographers to draw purchasers whereas sustaining profitability and fostering sustainable enterprise practices. Recognizing market dynamics ensures a balanced and knowledgeable method to pricing, making a sustainable atmosphere for each service suppliers and purchasers.

9. Date Flexibility

Date flexibility performs a big function in influencing wedding ceremony videography prices. {Couples} keen to think about non-traditional wedding ceremony days or dates throughout the low season typically discover extra favorable pricing. This willingness to regulate scheduling can considerably affect funds allocation, permitting for potential value financial savings or the allocation of funds in direction of different wedding ceremony priorities.

  • Weekday Weddings

    Weekday weddings, notably Mondays by way of Thursdays, typically command decrease charges in comparison with weekends. Videographers often expertise decrease demand throughout weekdays, making them extra receptive to providing discounted charges to safe bookings. This presents a chance for {couples} to considerably scale back videography bills with out compromising on service high quality.

  • Off-Season Dates

    Peak wedding ceremony season sometimes falls between spring and autumn. Choosing dates throughout the low season, reminiscent of winter months, can yield substantial value financial savings. Decrease demand throughout these intervals typically interprets to higher negotiating energy for {couples} looking for aggressive charges. This flexibility permits for potential funds reallocation in direction of different wedding ceremony parts or enhanced videography packages.

  • Vacation Weekends and Particular Dates

    Vacation weekends and dates with particular significance, like Valentine’s Day or New 12 months’s Eve, sometimes command premium pricing as a result of elevated demand. Videographers typically e book these dates properly upfront and cost accordingly. Flexibility in avoiding these high-demand intervals can contribute to cost-effectiveness.

  • Dawn or Sundown Weddings

    Whereas unconventional, dawn or sundown weddings current distinctive lighting alternatives for beautiful cinematic footage. Nevertheless, these occasions might require further lighting tools and crew changes, doubtlessly impacting value. Discussing these implications with the videographer throughout the planning section ensures transparency and facilitates knowledgeable decision-making.

Flexibility with wedding ceremony dates demonstrates a proactive method to funds administration. Exploring various days or low season choices can yield vital value financial savings, permitting for both lowered general expenditure or the reallocation of funds in direction of different wedding ceremony priorities. Open communication with potential videographers relating to date flexibility permits for collaborative exploration of choices and knowledgeable decision-making, maximizing worth and making certain a memorable wedding ceremony movie inside budgetary constraints.

Often Requested Questions

This FAQ part addresses widespread inquiries relating to wedding ceremony videography pricing, offering readability and steering for potential purchasers.

Query 1: What’s the common value of a marriage videographer?

Wedding ceremony videography prices differ considerably based mostly on elements reminiscent of location, expertise, package deal inclusions, and date. Common prices sometimes vary from $[Lower Range] to $[Upper Range], however costs can exceed this vary for premium providers or vacation spot weddings.

Query 2: How does expertise stage have an effect on pricing?

Skilled videographers with established portfolios and constructive shopper testimonials typically command greater charges. Their experience in capturing key moments, inventive enhancing, and technical proficiency contributes to a premium pricing construction.

Query 3: What are the important thing parts of a marriage videography package deal?

Typical package deal parts embody protection length, variety of videographers, deliverables (spotlight reel, full-length movie, uncooked footage), and extra providers like drone footage or same-day edits. Packages differ in scope and value, permitting purchasers to pick choices aligned with their wants and funds.

Query 4: How can one successfully evaluate pricing between totally different videographers?

Efficient comparability entails requesting detailed proposals outlining providers, deliverables, and related prices. Evaluating portfolios, shopper critiques, and expertise ranges alongside pricing facilitates knowledgeable decision-making.

Query 5: Are journey bills sometimes included within the quoted value?

Journey bills, notably for vacation spot weddings, are normally not included within the preliminary quote. These prices, encompassing transportation, lodging, and incidentals, are sometimes itemized individually and added to the general package deal value. Clarification relating to journey bills ought to be sought throughout preliminary consultations.

Query 6: What elements past the usual package deal can affect the ultimate value?

Components influencing last value embody further providers (drone footage, same-day edits), prolonged capturing hours, personalized enhancing requests, and particular tools wants. Open communication with the videographer relating to desired extras ensures transparency and correct value evaluation.

Cautious consideration of those elements facilitates knowledgeable decision-making, making certain purchasers safe a marriage videographer whose providers align with their imaginative and prescient and budgetary parameters. Open communication and thorough planning contribute considerably to a profitable and satisfying videography expertise.

The following part delves into methods for successfully choosing a marriage videographer, offering steering for navigating the choice course of and making knowledgeable decisions.

Suggestions for Navigating Wedding ceremony Videography Prices

Securing a talented wedding ceremony videographer requires cautious consideration of budgetary constraints. The following tips present sensible steering for navigating the complexities of videography pricing and maximizing worth inside allotted sources.

Tip 1: Set up a Lifelike Finances:

Figuring out a transparent funds earlier than commencing the seek for a videographer gives an important framework for decision-making. This funds ought to embody not solely the videographer’s charges but additionally potential journey bills, further providers, and any unexpected prices. A well-defined funds streamlines the choice course of and prevents overspending.

Tip 2: Prioritize Important Protection:

Figuring out key moments to seize permits for strategic allocation of sources. Prioritizing important occasions, such because the ceremony, first dance, and key speeches, permits for potential value financial savings by lowering general protection length. Specializing in must-have moments maximizes worth inside budgetary limitations.

Tip 3: Discover Bundle Choices:

Videographers sometimes provide numerous package deal choices, every encompassing totally different mixtures of providers and deliverables. Fastidiously evaluating these packages and evaluating inclusions towards desired outcomes ensures knowledgeable choice and optimum useful resource allocation. Contemplating package deal choices facilitates alignment between providers and budgetary parameters.

Tip 4: Leverage Off-Season Dates and Weekday Flexibility:

Choosing low season dates or weekday weddings typically yields decrease pricing as a result of decreased demand. Exploring these versatile scheduling choices can considerably scale back prices with out compromising high quality, permitting for potential funding in different wedding ceremony elements.

Tip 5: Talk Transparently with Potential Videographers:

Open communication with potential videographers fosters clear expectations. Discussing budgetary constraints, desired outcomes, and particular service necessities upfront ensures transparency and facilitates knowledgeable decision-making, avoiding potential misunderstandings or sudden prices. Clear communication promotes mutually useful agreements.

Tip 6: Request Detailed Proposals and Contracts:

Detailed proposals and contracts present a transparent define of providers, deliverables, and related prices. Reviewing these paperwork totally earlier than committing ensures a complete understanding of the settlement, stopping potential disputes or sudden bills. Cautious evaluate protects each events’ pursuits.

Tip 7: Think about Worth Over Worth:

Whereas cost-effectiveness is important, prioritizing worth over the bottom value ensures long-term satisfaction. A talented videographer with a robust portfolio and constructive shopper testimonials might command greater charges however finally delivers a superior product that captures the essence of the marriage day. Investing in high quality ensures lasting worth and cherished reminiscences.

Implementing these methods facilitates knowledgeable decision-making and ensures the number of a marriage videographer whose providers align with budgetary constraints and desired outcomes. The next conclusion summarizes key concerns for navigating the complexities of wedding ceremony videography pricing.

This data gives a stable basis for making knowledgeable choices relating to wedding ceremony videography. The following conclusion summarizes key takeaways and presents last suggestions for securing a certified skilled inside funds.

Conclusion

Figuring out the expense related to skilled wedding ceremony videography necessitates cautious consideration of a number of elements. Expertise stage, package deal inclusions, capturing length, enhancing type, tools high quality, journey concerns, and extra providers all contribute to the ultimate value. Market competitors and date flexibility additionally play vital roles in influencing pricing. Knowledgeable decision-making requires a complete understanding of those interconnected parts, enabling potential purchasers to align budgetary constraints with desired outcomes. Thorough analysis, clear communication with potential videographers, and detailed proposal evaluate guarantee a profitable and satisfying expertise.

Investing in skilled wedding ceremony videography yields a timeless souvenir, capturing the essence of a momentous event. The power to relive cherished reminiscences by way of transferring photos presents immeasurable worth, transcending the speedy monetary funding. Cautious planning and knowledgeable decision-making empower {couples} to safe a certified videographer whose providers align with their imaginative and prescient and funds, preserving the magic of their wedding ceremony day for generations to return.